Data - Public data
There is an enormous amount of data freely available from the Office of National Statistics (ONS) and other sources that can be leveraged for your customer profiling, analysis and insight initiatives. Clearview provide a service to transform this data into a form that allows it to be incorporated into your analysis tools or Clearview's business intelligence and reporting or customer insight products.
The Clearview public data service can include some or all of the following:
- Transformation of public domain data sets into a format for use within analysis and reporting tools
- Amalgamation of multiple data sets to provide a number of different categories for analysis purposes
- Appending of data to your own customer records
- Reporting and analysis of resulting data sets including development of data visualisations and infographics for inclusion in your customer insight deliverables
About ONS
The Office for National Statistics (ONS) is the UK’s largest independent producer of official statistics and is the recognised national statistical institute for the UK. It is responsible for collecting and publishing statistics related to the economy, population and society at national, regional and local levels. It also conducts the census in England and Wales every ten years. ONS plays a leading role in national and international good practice in the production of official statistics. It is the executive office of the UK Statistics Authority and although they are separate, they are still closely related.
Visit the ONS website for details of available data sets such as index of multiple deprivation, broadband availability, crime and more.
To discover how Clearview can support your customer insight initiatives with public data please get in touch.
